Google has just announced that it’s buying wearable company Fitbit for $2.1 billion. In a blog post announcing the news, Google SVP of devices and services Rick Osterloh said that Fitbit purchase is “an opportunity to invest even more in Wear OS as well as introduce Made by Google wearable devices into market.” Under the deal, Fitbit will be joining Google itself.
According to a separate press release issued by Fitbit, the company will still take privacy for health and fitness data seriously, noting that “Fitbit health and wellness data will not be used for Google ads.”
Source: The Verge
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