Since the famous Turkish series “Dirilis:Ertugrul” aired in Pakistan, brands have been racing to choose the actors as face of their brand. Earlier Esra Bilgic who played Halime Sultan, Engin Altan Duzyatan, the protagonist of the show, collaborated with some Pakistani labels. Now Cengiz Coşkun and Nurettin Sönmez, who play the characters of Turgut Alp and Bamsi Beyrek, have joined hands with J..
At the same time, Pakistani designer Maria B is in Turkey for the shooting of her winter Linen Campaign with actress Didem Balcin, who played the role of Selcan Hatun in the season one and two of the series.
While most fans are excited to welcome their favorite stars to Pakistan, many social media users expressed displeasure over brands disowning their country’s talent.